A lot of work goes into creating an impressive brand post.
The process begins with the brand: creating a concise and creative mood board, then identifying and selecting the right influencers.
From there, it is important to monitor the production and publishing process.
Lastly, the brand needs to give feedback and ensure payment for future improvement.
An infographic from (below) Media Cure Provides an overview of this workflow, covering key steps from start to finish.