It is more important to understand what website traffic is before moving to How to increase the website traffic. Website traffic tells us how many users visited your website. Analytic tools help you to understand that how many visited numbers of a page view and the number of Unique pageviews. The idea is that the more website traffic you get, the more opportunities you must convert users.
Often you see that with more traffic there is less conversion, this could be because traffic is not as targeted and interested in purchasing your products. Yet we aim for high traffic because every business owner expects only one thing which is high website traffics and more conversions. Here are certain ways that you can increase website traffic:
Paid search, social media advertising, and display advertising are excellent ways to attract customers. So, if you have a budget, tap into the opportunity of ad networks. Create a digital ad that promotes your website, target ads towards your ideal customer, and watch the traffic roll in. Someone ad networks:
- Google Display Network
- Ad roll
- Microsoft advertising
- Quora Ads
So, if you are expecting to increase website traffic fast resulting in more sales, you need o target keywords as a part of your paid search strategies.
Pay attention to on-page SEO
There are many SEO page tactics you can perform on each of your websites to increase the website traffic and their ranks in search engines. This requires high-quality content that helps in research and writing a concise meta description. The meta description appears below the URL in search results. Also, understanding SEO can upstream the results. You can improve your on-page SEO through keywords research like:
- Optimize the keyword in the SEO title.
- Insert core keywords throughout the title.
- Make your URL SEO friendly.
- Include the main keyword in your meta description.
Target long-tail keywords
Keywords are the key to increase website traffic fast. Searches depend on the ranking. While small keywords are frequently searched, yet it is more difficult to rank through the small tail keywords. Whereas targeting long-tail keywords helps you rank higher for queries specific to your products- higher traffic means increased traffic to your website.
Start Guest Blogging
To increase the website traffic. Guest blogging strengths your profile and drives traffic to your website. Guest posting usually involves some sort of exchange between the two websites in question and that could be the good old link exchange. Welcome the bloggers from your segments who can post the niche bogs for your websites. These guest posts involve the link to your website, which can drive traffic to your websites. But one thing that you must keep in mind that few websites have guest post guidelines that needed to be taken care of while posting the blogs. This can help you increase traffic for free.
Post content on LinkedIn
For most, LinkedIn seems to be the last place to increase the traffic. This is a platform specifically created for business networking and working exceptionally for B2B businesses. Many online retailers use the LinkedIn platform to share their promotions and any news they want to publicize. Sharing product links is uncommon unless you have something unique or first of the kind. Videos tend to do well on LinkedIn in terms of engagements. By adding the link to the video of your website also increase the website traffic.
Don’t neglect e-mail marketing
If you want to get traffic to your website for free email marketing is the easiest solution. Sending out newsletters and promoting offers through emails is a great way to stay in connect with your clients and can also help you to increase the traffic for the website. Provide useful information and links to the pages on your website, where they can learn more. Defining your work with the link of your website helps your customers to understand your products and services well. Including a catchy email subject line will be a high influencer as it pumps your customer to open your email or not. If your email never gets opened, they cannot supply traffic to your website.
Make sure your site is fast
One of the factors to increase website traffic is to make your site fast. Users never wait long for a webpage to load. Have you ever waited for 30 seconds for a webpage to load? Me neither. Make sure that your website pages load faster, including your file images. The faster your site loads, the more will be the website traffic. Easily accessible websites tend to attract more traffic.
Get active on social media
So, if you want to increase the website traffic for free, go to the places online where you can find your target audience hang out and share the details with a relevant post. Social media can help you build brand recognition as well as the community. This sounds to be so obvious step. There have been lots of studies into when to post on social media, which we too have discussed in our previous blogs. Insta stories are the easiest and the best way to increase the traffic for your website.
Write Insatiable Content
Content is a king. As long as you create insatiable content on your site or blog, you’ll add free organic traffic. Also, the better your content will be more engaged will be your visitors will be. This will help you promote your website on autopilot.
Focus on mobile usability
Serious to increase website traffic? Then you need to ensure that your site is mobile friendly. You can use Google Page Insight to check the friendliness of your mobile layout and see if it is plotted to the guidelines.
Examine Your Analytics Data
Google Analytics is a valuable source for data analysis. Keep a close eye on your Analytics data and use this information to inform your promotional and content strategies as this can help you to increase your website traffic. Pay attention to your posts and pages that are hight likable and proving most popular.
Research the Competition
o get the traffic for your website for free, it is advisable to have a close eye on your competitors. If you do not use software to check what your competitors are doing then you are at a huge loss. These services aggregate the social performance of your competitors and [provides you with a glance view of what topics are reverberating with the users. Find out those topics that people are reading the most and emulate that kind of content to your website to increase the traffic.
Paid traffic methods
Paying for ads and other initiatives is always one method to increase website traffic. If you have a small budget and can track things properly then that can work for you, but if you’re comfortable in spending, you can comfortably scale your advertising revenue. Be sure to implement things like Facebook and other platforms to determine the effectiveness of your ad.
Influencer marketing is a great way to get your messages to millions of your audience. You can leverage influencers on Twitter, Instagram, and many social media platforms. Find people who are entrenched into your niche or industry reach them out. That will surely help you to get the traffic to your website for free because influencers will promote your services to many of their followers.