Should You Invest In A Small Business Website Builder?
Why you should invest in a small business website builder? Building a strong digital presence is essential if you want your business to succeed in the modern world. With the invention of initially friendly website builder software, setting up your online business has become easier than ever.
Creating a site right from the start can still be a daunting task for some business owners, in which case hiring a professional web designer may be a better option. But for those who are time consuming and inclined, using a small business website builder may be the best option.
In this article, we take a closer look at exactly what a small business website builder can do, because you may decide to use one, and here are some of them. The best website builders Currently on the market.
What is a Small Business Website Builder?
A website builder is, in simple words, any platform that can be used to create a new site. In general, these tools come with a lot of tools to help you along the way, and you don’t usually need coding or special tech skills to get started.
But it’s not always so straightforward. There are hundreds of website builders out there, and they are far from equal. Designed for some experienced developers who need a platform to build great websites. Others are made entirely for beginners, or may focus on specific aspects of the site creation process.
As you may have guessed, a small business website builder is one that is specifically designed to help small business owners build an online presence.
They sometimes come with business-related tools, such as e-commerce integration or online booking features. Or you may have a great selection of business-friendly templates, an intuitive editor, or other simple tools to help you get started.
What are the benefits of using a small business website builder?
There are several benefits to using a website builder designed for small businesses, and here we take a closer look at some of the key areas.
Because website builders usually come with pre-designed templates, streamlined editing tools, and a great combination of third parties, you’ll often be able to get a new site online in a matter of hours.
Compare this to a website from scratch – which can take weeks, if not days. And the benefits of saving time are immediately apparent.
It will cost at least a few thousand dollars to get someone to build a new site – and if you don’t need custom tools or special coded integrations. So using a website builder will definitely help you save money.
Most website builders start somewhere in the region of 20 or less per month. In addition, you will have some other ongoing costs, especially if you take care of the maintenance and design of the website yourself.
If you pay someone to design and build your website, it can be difficult to see things the way you want them to. Details can be lost in communication, and you can pay a small fortune for a site that is not even close to what you expected.
With a small business website builder, you will be able to design fine to get your design right. You can choose an attractive template, personalize global design parameters, and add custom content to your site to really brand online.
What should I look for in a small business website builder?
It’s okay to decide to invest in a website builder, but choosing the right one for your company can be a daunting task. With that in mind, here are some of the most important things you should look for when choosing one.
Most platforms come with at least some templates, designed to make running and operating your business website much easier. But it is important to understand that some platforms offer significantly more (or better) templates than others.
Some, like Valley and Square Space, are known for their attractive, professionally designed templates. Others, like Wix, come with a huge library of themes that you can choose from. And then there are things like Goddard or Site 123, which have only basic designs.
Choosing a builder can also be a bit more complicated because unless you really try it, it can be difficult to know how difficult it is to use the platform. Again, not all website builders are created equal. Some are targeted early, which means they’re smooth and easy to use. Others can be more annoying, especially once you start adding additional customization tools.
When it comes to editing capabilities, choosing the right website builder for your business comes down to the personal level of your desired design.
Search engine optimization (SEO) is an important consideration when building a small business website. Basically, you need to make sure that the website builder you choose comes with some basic SEO tools, so that potential customers can find you online.
This certainly doesn’t apply to everyone, but if you want to sell products or services through your website, you need to make sure you choose a builder with at least some basic eCommerce integration. ۔ In addition, those who want to prioritize online sales should consider a major e-commerce platform with more advanced online sales tools.
Recommendations for our small business website builder
With literally hundreds of website builders in the market, finding the right one for your business can be a challenge. For example, you may have heard of popular platforms like Vox and SquareSpace – even if you don’t know what they were at the time.
For those who are planning to start a small business website, there are some platforms that stand out from the crowd. If speeding online is your priority, both GoDaddy and Site123 are great options. Both come with a free plan so you can check out the initial friendly design features and basic templates as well.
However, these are very simple, so don’t expect advanced functionality. For more information on these two platforms you can read our GoDaddy Website Builder Review and our Site 123 Review.
People who want to add an online store will love Weble. It comes with a wide range of well-known eCommerce features, with extremely attractive templates and numerous integrations to add additional tools to your site. Read our web site builder review to learn more.
Alternatively, AUX offers excellent design flexibility. Along with being the most powerful editor on the market, you will find over 500 templates for building your site. Our full Aux Review build provides more details about the builder and its features.
Whichever option you choose, it’s best to spend some time before you check out some of the different platforms. Most website builders offer some kind of free plan, or free trial, and we highly recommend taking advantage of them.
To draw conclusions
All things considered, it’s worth investing in a small business website builder. Even at the high end of the spectrum, you shouldn’t pay more than $ 50 a month, which is practically nothing compared to a web developer’s fee.
In addition, if you use a website builder, you will be able to take care of the ongoing management and maintenance yourself. For more information, see our guide The best website builders For general use, The best website builders for e-commerce, And The best website builder for beginners.