say what? Dollar Tree has announced that it will now begin selling items that cost more than $1 in stores

#Roommates, no matter if you have plentiful coins or not, the allure of getting an infinite amount of items from dollar tree For $1 is almost too good a thing – but based on a recent announcement from the company, things are about to change. Dollar Tree has just confirmed that it will now begin selling items in stores that cost more than the usual $1 and customers are already expressing their dissatisfaction.

APNews reports, after the previous test higher prices With a “Dollar Tree Plus” section at select stores, Dollar Tree will now begin selling items in stores across the country that cost more than the standard $1 price tag. The highest priced Dollar Tree items will now be priced between $1.25 to $1.50. If you’re wondering why the sudden change to a formula that has clearly worked incredibly well for decades, industry experts point to the devastating financial impact of the COVD-19 pandemic – which has seen the prices of food, clothing, cars, etc. , during the past year and a half.

Michael Wittinsky, CEO of Dollar Tree, spoke about the change in store pricing and the desire to provide customers with broader shopping options. “For decades, our customers have enjoyed the ‘excitement of searching for value’ for a dollar – and we remain committed to that basic proposition – but many tell us they also want a wider product assortment when they come in store,” he said.

Witnski also added that the company remains committed to offering value prices that customers have come to love and rely on. “We will continue to aggressively protect that promise, regardless of the price point, whether it is $1.00, $1.25, $1.50.”

Dollar Tree is far from the only discount retail chain that has raised its prices in recent years, as competitors like Dollar General and Family Dollar have adopted similar increases in merchandise prices.

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