Talk to the OPPO ColorOS design team: a lesson in simplicity
Design blurs the boundaries between technology and art. Oppo. Launched in October 2021, ColorOS 12 is the new operating system. Smartphones China-based consumer electronics brand. OPPO’s design team has refined and polished every detail of its user interface to provide an intuitive user experience. It is on a mission to improve our daily lives, to contribute to well-being and, of course, to improve social interaction. From the short language to the accessible feature group, every element of the operating system has been considered. So consumers don’t need to, as Design Boom personally experienced.
Also try OPPO ColorOS 12, Designboom spoke with Chris Chen, Product Design Director, OPPO ColorOS, and Nora Joy Wilson, Design Project Manager, OPPO ColorOS.
ColorOS 12 Home Page: Creative tool enables users to customize wallpapers, ringtones, icons and much more.
All photos courtesy of OPPO
OPPO coloros is designed for the user.
‘We prioritize customers in everything we do. Beauty follows functionality in our design. Our approach, instead, is like marrying technology to man. We look for ways to match the design to the user’s current habits, rather than forcing the user to create a new one according to the aesthetics of our design.Nora Joy Wilson, Design Project Manager, OPPO ColorOS, explained the design boom.
Again, the popularity of OPPO is not surprising. Operating in more than 140 countries and territories, the Smart Device brand has gained more than 460 million subscribers since launching its first mobile phone – Smiley Face – in 2008. Since then, the company has been constantly striving for perfect harmony. Aesthetic satisfaction and advanced technology. The mission goes beyond the beauty of the physical object to fully enabling the ColorOS operating system.
Comprehensive design language: one minimal approach improves a better, highly intuitive user interface design
ColorOS is a highly customizable, intelligent and fully designed mobile operating system based on Android. By improving user performance, ColorOS aims to make it easier to complete tasks first. Second, it should be simple, designed to be both simple and subtle, to meet the basic needs of the target users. Finally, the design needs to offer a unified but individualized experience for its global follow-up.
‘ColorOS has over 460 million users worldwide, which is a huge number. The population is so vast, how can we cover so many people? This is a big challenge but one that our designers are always thinking about. We need to understand and design for customers in groups.Interview with Chris Chen, Product Design Director, OPPO ColorOS, in an interview with Design Boom.
Comprehensive design of ColorOS 12
The basic design concept of coloros – infinite
To begin with, the foundation of ColorOS begins with the ever-evolving concept of infinite design, which offers both aesthetic and functional design of the system. From iteration 1.0 to the latest 4.0, the design concept includes the introduction of unlimited screens – a short design for working on full screen on smartphones – a lighter and more efficient design language, personalized through ‘Creation’ Abilities of nature, and now the focus is on engagement. .
‘The concept of infinite design first follows the mantra that less is more. In Chinese painting and calligraphy, Leaving space There is a technique that focuses on the composition so that when the texture is added the artwork changes to show more contrast between the colors. It affected our design interface. We want less content to ensure that our design shows only the key, most important things.Chris explains. ‘Second, the concept focuses on the user’s feelings. We believe that scientific and technological advancement must ultimately serve the people. We focus on the actual user experience on issues such as consumer feelings when using the phone. In order to lose its essence without over-customizing, the design must feel personal to as many users as possible..‘
The result is modern, geometric and elegant: the framework establishes regularity, frosted glass textures increase the dimensions, and the play of light and shadow creates depth. It is rich in content but clean in appearance to provide space for the user to highlight key functions when needed. With the addition of more personalization options and comprehensive features, the design is amazed at its simplicity as it replaces the belief that product repetition should be more complex. ColorOS 12 is the fastest interface design ever.