How Disney is getting away with dominating Netflix
Netflix said: “We are not convinced that this stability has affected our growth much, if not more,” adding that it does not see the need for similar major acquisitions to stay competitive. Is.
According to Parrett, Disney + more than doubled its demand in the second quarter, and according to Parrot, Amazon Prime Video, Apple TV + and HBO Max are also gaining traction.
Even as new entrants end Netflix’s long-held grip, the company has eased competition concerns. In a letter to shareholders, he said the industry’s transition from traditional pay to television deprivation was “very high in the early days” as a whole.
“We are confident we have a long runway to grow,” Netflix said. “As we improve our services, our goal is to increase our share of screen time in the United States and around the world.”
In April, Netflix co-chief executive Red Hastings dismissed the contest as Netflix’s coronation. When investors asked him why the company dropped expectations of adding new customers in the first quarter, he said, “Of course we’re surprised, ‘Well, wait a second, what Are we sure this is not a competition? ‘
He added, “We’re really looking at all the data, looking at different areas where new competitors are launching, not launching.” “And we can’t see any difference in our relative growth in these areas alone, that’s why we have confidence.”
“We’ve been competing with Amazon Prime for 13 years, with Hulu for 14 years,” he added. “It’s always been competitive with linear TV. So there’s no real change we can find in a competitive environment. It’s always been high and it’s high.