Google helps you verify sources directly in search results.

Updates in Google search will help you determine if a website is a reliable source of information before clicking on a link in search results.

Announced today at Google’s annual Search On Event, the company is introducing new ways to provide people with context about the information they find on the web.

In addition, Google is introducing more informative literacy features based on expert research and best practices.

Here’s more about what Google is doing to add context to the SERPs, and what it means for the search experience and your website.

Extension of ‘about this result’ cards.

Google is expanding its recently introduced ‘About this’ card to help searchers learn more about sources and topics in search results.

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You can bring up a ‘About this result’ card when you tap three dots on any search result.

These cards were introduced as a beta test in February 2021 to provide searchers with basic information about domains.

At launch, the ‘About This Result’ card included the following details:

  • Domain Description.
  • Whether the domain is secure.
  • Full URL of the search result.
  • Whether the result is organic or commercial.

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Cards received a major update in July 2021 when Google added information about why a particular search is ranked.

After using the ‘About this result’ card to answer. “WHO” And “Why?” Google is now responding to a particular page. “What?”

As – What is this topic about?

A new “About topic” section displays information such as the news above, or results from other sources about the same topic.

blog.google.com, screenshot from September 2021.

Also, getting cards. Even more Information about a source

Along with the description of Wikipedia, the ‘About this result’ card will show what a site says about itself in its own words (when this information is available).

Google helps you verify sources directly in search results.blog.google.com, screenshot from September 2021.

Finally, you can use the ‘About this result’ card to find out what others on the web have said about the site:

Google helps you verify sources directly in search results.blog.google.com, screenshot from September 2021.

Reading what others have written about the site on the web can help you get a better idea of ​​the resources.

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“People don’t just come to Google in search of instant facts. They often want to discover the information there, and find out where it comes from – especially in situations where there is a source from which they can Are not familiar

With this update, we want to make it easier to review the results of the information, which will be released in English in the United States in the coming weeks. And we’re working to bring that result to more countries around the world.

More contexts about rapidly changing events

Google is now providing more context in search results about rapidly changing events.

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In particular, when an event develops so fast that it can be difficult to know the truth from fiction, Google will display an alert that reads:

These results seem to be changing rapidly.

If this topic is new, it can sometimes take time to add results from reliable sources.

Google helps you verify sources directly in search results.blog.google.com, screenshot from September 2021.

When this notice appears, searchers will know that they will be more careful in verifying the information they are about to read.

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Source: blog.google.com.


Featured Image: Screenshot from blog.google.com, September 2021.

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