The average lifespan of a website is three years. And design elements – such as color and typography – are often updated more frequently. That’s why it’s important to keep up with the latest web design trends.
By doing this you can make small changes to your design today so that it doesn’t get old tomorrow.
This guide will help you create a point design plan throughout the year, which will include some new trends for 2022.
1. Just type hero.
When you don’t have the perfect image or video, the beautiful typography can steal the show. This design trend focuses on amazing typography pairs and sets to move forward design.
With only text elements and perhaps some color blocking in the hero area, these projects focus on what people need to get away from the design immediately.
A combination of beautiful lettering styles and a secondary typeface to bring it all together is important to make this trend work. Everything needs to be highly readable and the typeface needs to be seamless.
Find the Personal Breath Serum or Readable Novelty option and combine it with something neutral for greater impact.
Try it out: Caston Font Family.
2. Cinema style homepage.
At the other end of the design spectrum are cinema-style homepages with full-screen video stories and more.
This style of design makes the user feel as if they are part of the video and immersed in the scene in hand. Other elements – from the text element to the navigation – are often minimal and tucked into the corners of the screen to give the video enough space.
The other thing here is that many of these projects have something in common: they also use cinematic style effects, such as slow motion (as seen above), vignettes, or other effects that are often unique to videos or movies. Feel
Try it out: Slow Beats Slide Opener.
3. Grids and blocks.
Designs with many materials or lack of real art elements can benefit from strong blocks or grid patterns to pull everything together.
The funny thing about this trend is that it can take many different options, from minimal block style to text (above) to more complex image grids that combine visual elements.
To make the most of this trend, think about how blocks or grids can come together and help organize information. Use the design to create additional click elements, entry points, or ways for website visitors to interact.
Try it out: Grid Shape Mask.
4. Light / dark mode toggle.
The ability to toggle between dark mode and light mode is a demand feature that you may not know you need. Users like to be able to control the basic visual base of a website or app, and most phones allow this. Adding a toggle to your website only enhances the user experience.
Remember that when it comes to light and dark mode, just switching from black to white or vice versa is not enough. Your design scheme should have a palette for both methods.
You can learn more about Dark Mode design.
Try it out: Fitness Statistics Mobile App Kit.
5. Modern split screens.
Split screen design is a trend that continues.
The great thing about modern split screens is that they provide more interaction and encourage engagement. The above example is a great idea of how to use this design aesthetic with interactive elements including video ore and three dimensional elements.
The trick to this trend is to make it your own. Split screens can provide users with a choice of interactions or provide a bit of visual balance between text and image elements.
Try it out: Distribute iOS UI Kit.
6. Off-screen elements.
Sometimes you can’t see what makes a design interesting.
The trend for off-screen elements is to move with the idea of moving graphics, text, or other elements that seem completely off-screen. Moving on it can be the result of a hover or scroll interaction.
The great thing about this trend is that it encourages website visitors to really look at the design and think about what they are looking at and what it means. Conversely, if too much is happening, the message may be lost. So this trend works best with simple elements that are easily understood.
Try it out: Lewis Creative Portfolio and Agency HTML Template.
7. Experimental typefaces
New, different, funky, and unique typefaces can take a design to the next level. With more projects using visual patterns with a focus on typography, experimental typeface is an essential design tool.
The main feature of experimental typefaces is that they are different. There may be some incomplete designs that typographers release quickly, or they can be customized.
You can see shapes and lines that you could not expect, three-dimensional fonts, animation or color, and a feeling that is completely different. Experimental fonts work best for large homepage, hero headlines. They are often not suitable for body text or small copy blocks.
Try it out: Exa Metline font.
8. Overlapping design elements.
Not every design element needs to have its own container. They can actually overlap.
Overlapping design elements create depth and direction, as well as provide eye tracking from one element to another in design projects.
To catch the trend of this design is this: you have to make and fold the elements in such a way that everything is readable and “falls” in such a way as to maintain the ability to read on mobile devices. Otherwise, the trend could fall sharply.
Try it out: the Tourist Guide Card Widget.
9. Extremely minimal aesthetics.
A clean homepage can help users discover the rest of the design. At the very least, aesthetics, especially for homepages, is an important trend.
Options range from flat background with text, as in the example above, to image or video homepages without any navigation and just a headline.
This minimalist aesthetic removes almost everything from the design. The modern look is clean and tidy but you are taking risks with very few interactive options.
Try it out: Venero Very clean and minimal portfolio WordPress theme.
10. Typography which includes metals and outlines.
Filled and outline typography combinations (often at the same typing fee) are in full effect.
The trend includes typography pairs with and without interactive features. The site, for example, uses filled-in text as a horoscope to indicate to users that the element is clickable. Outline states are for non-hover elements.
The results are very interesting and create a fun typographic effect that you can use in different ways. In addition, it combines fonts because you are using the same font in two different ways.
Try it out: Visia Pair (natural and outline) typeface.
11. Too many serfs
Serif typography – once considered “unreadable” on the web – is spreading everywhere. From short, simple serfs to long strokes and wide letters with tails, this type is designed for reading.
The biggest partner in this trend may be the high resolution screen (and their dominance in the market). There is no blurring or distortion with these typeface.
Surfers of almost any style can work beautifully, including modern and transitional styles in slabs. Serif displays are suitable for body copy as well as text.
Try it out: Aaron Serif Font Family.
12 Exaggerated white space.
Exaggerated white space in the design with minimal style and even minimal.
One of the reasons why white space is so popular is that it can help focus on a specific part of the design – the space occupied by an object.
Whitespace also has a beautiful, classic feel that is easy to adjust to for any project.
13. Micro animation
Thanks to all these cool little guffaws on Instagram stories, websites are offering more micro animations in the form of sticker-style GIFs.
Even websites that you wouldn’t expect, such as the e-commerce design above, use this style to get the user’s attention. It can be anything from small pictures to moving text elements.
Try it out: Plain Text Rotating WordPress Plugin.
14. Video everything.
If you are not already using video in your website design projects, this is probably the year. Video content is too large. And it’s becoming more accessible all the time.
From a forward-looking background, video stories that are the driving force behind the design, this kind of storytelling is the wave of the future. Consumers like it. There is no denying that. And for that reason, it will only continue to grow in popularity.
Try it out: Photo / Video Slideshow Template.
15. Smooth logo.
Simple, smooth logo designs are replacing some of the more complex options that used to serve as full screen brand elements in the past. Maybe it’s because other elements of the screen are getting more complex or maybe it’s just a feed.
Either way, simple logos are everywhere.
The good thing about these logos is that the simple type and icon elements are easy to read at a glance. One precaution is that they all look the same.
Try it out: logo templates.
16. Large buttons.
To make it easier for mobile users, thumb-style large buttons are also the default for all versions of the website. It covers everything from calls to navigation.
It’s easy to tap with the thumb or finger without interacting with the wrong element.
These buttons often come in different colors or card styles to make it easier to see which action is to take place and which elements will do something with one touch.
Notice in the example above that each box or card is a big button. And in the mobile version, each card comes in a vertical stack.
Try it out: Google AMP Mobile Template.
Result
How often do you make small changes to your website design to stay up to date? While this can be a daunting task, making small changes all the time is actually part of your routine and can help keep the design fresh. (It can also keep you from getting bored so quickly.)
Accelerate the process with design tools, as included in this article, so you stay on trend without any hassle!